Tabar

A new interpretation of traditional manufacturing technology.

Wada Machinery Company is a manufacturer in Tsubame Sanjo, the Niigata Prefecture area known for metalwork. Wada is an established firm that has contributed to the development of an industry that has put Japanese tableware in hotels and restaurants around the world. Tabar was launched as the company’s first conceptual brand. The main focus is a line of distinctive tea stands and accessories. Carefully crafted brass stands are fitted with custom-colored plates made to order in Hungary, creating a unique presence.

A tea party with a selection of delicate cakes; a wine tasting with an array of hors d’oeuvres… Tabar plays a central role, triggering beautiful conversation when people gather at the table.

Brand development, product design, logo, website, POP tools